Day 1
Registration
8:15 – 8:30 am
Morning Session
8:30 am - 12:30 pm
Group Session
• What are common land mines
• Framing rebuttals that can take out the land mines
• Rules that work in every case
- Auto collision cases
- Medical negligence cases
- Products liability case
Workshop: Deconstructing Your Case
• Identifying land mines
• Identifying defense arguments
• What facts support the land mines
• What arguments support the land mines
• What land mines will jurors see
Break (attorneys pick up boxed lunches and return to workshop)
12:00 – 12:15 pm
Afternoon Session
12:15 - 4:45 pm
Workshop: Developing the Discovery Plan
• Order of the depositions
• Structure of the depositions
• What do you want to accomplish with each witness
Workshop: Developing Rules and Themes
• The umbrella rule
• Sub rules
• Themes that work
Networking Reception (held offsite)
5:30 – 6:30 pm
Day 2
Continental Breakfast available
8:15 – 8:30 am
Morning Session
8:30 am - 1:00 pm
Group Session: Reframing Case Issue to Resonate with Juror Values
• Conservative values
• Tea Party values
• Storytelling
• 3 simple techniques for creating a real story
Workshop: Developing Rules and Themes (continued)
Workshop: Reframing the Case and Developing the Trial Story
• Sequencing
• Starting the story
• Strategic planning/drafting considerations (if applicable)
Afternoon Session (boxed lunch provided)
1:00 - 4:45 pm
Workshop: Delivering the Trial Story
• Voir dire
• Opening
• Closing
Workshop: Exhibits that Drive the Trial Story
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CLE Information
Earn approximately 16* CLE and NCA credits to be applied to your participation in the NCA's Achievement Recognition Program. For more general CLE information consult the CLE coordinator at 800.622.1791, ext. 8612.
Professional Recognition Programs
Click here to learn more about AAJ's Professional Recognition Programs, Achievement Recognition Program (ARP) and Advanced Studies in Trial Advocacy (ASTA), or call 800.622.1791 or 202.965.3500, ext. 8612.
The Achievement Recognition Program (ARP) provides Advocate, Fellow, and Diplomate recognition to AAJ members. To gain ARP credits, submit a certificate of attendance for every seminar, college, and convention you attend.
