Focus Groups: Hitting the Bull's-EyePhillip Miller & Paul ScopturAAJ PressWhy don’t lawyers do focus groups? Too expensive; I know what the winning arguments are; I know my case; I don’t need to know what jurors think; I already know what jurors think. Really?
Unfortunately, this is the all-too-common mindset of many...Read More
Anatomy of a Personal Injury LawsuitJohn F. Romano, Ed.AAJ Press/Trial GuidesThis book is the ultimate resource for handling all aspects of a plaintiff’s personal injury lawsuit. This how-to guide provides insight into pursuing a personal injury case from the initial client interview to settlement and the claims process....Read More
Advanced Depositions Strategy and PracticePhillip H. Miller & Paul J. ScopturAAJ Press/Trial GuidesA successful deposition is the direct result of thoughtful planning and preparation. In Advanced Depositions Strategy and Practice, Miller and Scoptur reveal proven tactics for how to elicit the information you need to support your case theory and...Read More
Advanced Deposition Strategy and Practice DVD and CDPhillip H. Miller & Paul J. ScopturAAJ PressExceptional depositions result from a focused effort to elicit testimony that accomplishes specific goals critical to your case outcome. Phillip Miller and Paul Scoptur give concrete examples of the techniques required for anyone who wants to master...Read More
Deposing the Defense Medical Examiner DVD and CDPhillip H. Miller & Paul J. ScopturAAJ PressLearn how to properly depose the defense medical examiner, undermine his or her credibility, and expose bias. This DVD and CD
set will give you the necessary tools to be successful.
Order DVD/CD Price: $145.00 (plus $10 shipping and applicable...Read More
Annotated Opening StatementsPeter PerlmanAAJ Press/Thomson ReutersThis book offers insight into strategies, preparations, and practices used to develop winning opening statements.Book (Full Set): $45.00/Member Subscription Price: $36.00*
*To receive the member discount code, please contact AAJ Education at ...Read More
Be Who You AreGerry SpenceAAJ Press/Trial GuidesThis video recording of Gerry Spence’s inspiring lecture summarizes his most important lessons on being a great trial lawyer and helps you understand your power and value, both in the courtroom and in the community. The lecture provides insights on...Read More
Blue’s Guide to Jury SelectionLisa Blue & Robert HirschhornAAJ Press/Thomson ReutersDesigned to help you select the best possible jury for your trial, this book familiarizes you with relevant issues and provides detailed, practical instructions and aids.Book (Full Set): $609.00 AAJ Member Discount Price: $487.20 (this book is...Read More
Case FramingMark MandellAAJ Press/Trial GuidesMark Mandell demonstrates how to use his three-part method to frame a case and obtain just outcomes for clients. He teaches plaintiff attorneys how to find the fundamental truth that defines the case, the vital issues the jury “just can’t get over...Read More