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Virtual Case Analysis: Online Focus Groups and One-on-One Strategy Planning

Trial Advocacy College

Pre-Program Meeting

Participant and faculty planning session: developing the trial story and preparing for the first concept and the first structured focus group sessions. AAJ staff will assign participants to private virtual breakout rooms with their focus group facilitator/faculty member.

Thursday, July 01, 2021

10:00 - 11:00 a.m.
Focus Group Participant Check-In
10:30 - 11:00 a.m.
Pre-Focus Group Preparation: Last Minute Preparation for the First Concept Focus Group
11:00 a.m. - 1:00 p.m.
Concept Focus Group
1:00 - 2:30 p.m.
Lunch Break and Focus Group Participant Check-In
1:30 - 2:30 p.m.
Pre-Focus Group Preparation
2:30 - 4:30 p.m.
First Structured Focus Group
4:30 - 5:30 p.m.
Individual Case Analysis: Preparing for the Second Structured Focus Group
AAJ member participants and faculty members will use this time to review the findings of the first two focus group sessions and get ready for the third and final focus group session.

Friday, July 02, 2021

10:00 - 11:00 a.m.
Focus Group Participant Check-In
10:30 - 11:00 a.m.
Pre-Focus Group Preparation
11:00 a.m. - 1:00 p.m.
Second Structured Focus Group
1:00 - 2:30 p.m.
Working Lunch and Individual Case Analysis: Synthesizing the Focus Group Results
AAJ member participants and their faculty member facilitators will meet one-on-one to review the results of all three focus group sessions.