Advanced Case Framing®: Creating Echoes

Welcome Announcements

Creating Echoes

The Science Behind Case Framing®/Echoes

Conversation Between Paul and Mark

How To Overcome Bad “I Just Can’t Get Over” Issues and Win Difficult Cases

Creating Echoes Pretrial

Creating Echoes by Using Digital Anchors

Creating Echoes at Trial, Part 1 - Liability

Creating Echoes at Trial. Part 2 – Damages

Questions and Answers

Adjourn